February 2017 ~ Climb United Blog Posts
CLIMB United is honored to be providing creative and promotional support for Feed the Need 2017, a culinary tasting event to benefit The River Food Pantry. This year’s event will take place on Sunday, April 2, 2017 at the new, state-of-the-art culinary space at Madison College. Sample delicious food and spirits by 20 Madison Originals members, beer by Ale Asylum, […]
Page load speed is one of the many variables Google’s and Bing’s search engine ranking algorithm take into account. This is a simple and fast way to improve user experience, as well as help give you an edge with your competition, with improved organic search position. Page load speed can also impact your Adwords Ad […]
Climb United worked with Sony Music Nashville to create the new Special Edition version of the already popular Jake Owen “Real Life” Video. The video debuted on Vevo earlier this month, garnering thousands of views. Climb graphically enhanced the video with behind the scenes fun facts and insights about Jake Owen, the video shoot and […]
It seems with Twitter you either love it, and use it regularly; tried it, and gave up on it; or just don’t get it. Even Twitter readily admits users find it confusing. Enter Twitter Moments–the most significant new feature in the company’s history. Moments is a news feed of “the best of what’s happening on […]
Mary Zinn is a business development consultant at CLIMB United. Recently, she tried using LinkedIn to share her creative ideas with a hopeful client. She succeeded in getting the attention of the company and a call with the VP of Sales and Marketing. Below is her LinkedIn post. WOULD YOU TRUST YOUR PICKLES TO ME? […]
CLIMB United is proud to be providing creative and promotional support for The River Food Pantry’s Feed the Need event. It will be a culinary tasting treat featuring many of Madison Originals’ great restaurants, beer from Madison’s beloved Ale Asylum, and live music. Join us June 5th to Sip, Savor and Support! The River Food […]
We at CLIMB United are always trying to stay on top of industry trends, so we invited a sensory marketing expert in to share some cool stuff with us. Americhip spent more than an hour with us and we barely scratched the surface of all the attention-getting marketing pieces they offer. Honestly, it’s limitless. Sensory […]
Product messaging—how you talk about your product in any particular situation—is important. And, getting it right is hard. Product messaging should be easy. Easy to create…easy to understand…easy to repeat. But, too often, it’s not. Messages get convoluted and confusing, and then no one has any clue why they should care about your product…sometimes including […]
To get better at something, it helps to recognize when you suck. A lot of people suck at messaging—how you communicate about your company or product in any particular situation. Oh, they don’t think they suck. In fact, the ones that suck the most? They truly believe their messaging is the cat’s meow. The real problem? As buyer […]